DESIGN CENTER OF THE AMERICAS (DCOTA)
Vice President, Director of Marketing
2017 - 2020
LE MÉRIDIEN DANIA BEACH
AT FORT LAUDERDALE AIRPORT
Marketing & Branding Consultant
2017 - 2020
graphic design / creative direction
photo selection
content creation / content selection
copywriting / editing
deployment / testing
theme creation
brand storytelling
brand positioning
creative direction
brand conception / evolution
curated event ideation
brand touchpoint creation & implementation
multi-channel guest experience mapping
thoughtful leadership
marketing strategy
public relations / crisis communications
ask a lot of questions
lead by example
create a sense of community
connect with people
balance logic with the human element
see things from both 20,000 feet and 20 feet away
Le Méridien Dania Beach at Fort Lauderdale Airport / DCOTA
Carillon Miami Wellness Resort
W Fort Lauderdale
The Resort at Longboat Key Club
Lido Beach Resort
The Atlantic Hotel & Spa
Aruba Marriott Resort & Stellaris Casino
Il Salviatino
Marco Island Marriott
Stanton South Beach
Santa Barbara Beach & Golf Resort
Elegant Hotels (Barbados) - The House, Colony Club
St. Kitts Marriott
InDesign
Photoshop
Illustrator
Adobe Creative Cloud
Sampling of brands I’ve worked with on marketing strategies, events and partnerships
Schumacher / Patterson Flynn Martin
The Shade Store
DEDON
Gloster
Century Furniture
David Sutherland
Nina Campbell
Miles Redd
Osborne & Little
HOLLY HUNT
The Rug Company
ROMO
Clarence House
Donghia
Business of Home
Luxe Interiors + Design
Traditional Home
Modern Luxury / Interiors South Florida
Live! With Kelly and Michael
Wheel of Fortune
Performing critical evaluations & diagnostics
An extension of your marketing / PR team
Creative director
Sub for a missing high-level marketing role
Consultant on a specific short-term (but important) project
Leading the hiring / request for proposal process for new agencies (website development, branding agency, social media, public relations) and driving the onboarding & development process
Training team members
Setting up a marketing infrastructure & getting you organized